Insights on Entrepreneurship, SMEs, Tourism, Regions and Cities
Allison Mages is the Head of the IP Commercialization Section, in the IP for Business Division, IP and Innovation Ecosystems Sector at the World Intellectual Property Organization (WIPO). Building on her experience as an intellectual property attorney for a Fortune 500 company and an inventor, her team empowers enterprises, innovators, and creators to maximize their potential through the creation and commercialization of IP. She has worked with more than 50 countries to develop their legislative frameworks and support businesses through their creativity and ingenuity.
For many SMEs, knowledge is power. Their business – and competitive edge – depends on their knowledge of markets and their product. Businesses can protect some of their most strategic insights through trade secrets.