Lisbon’s popularity is soaring, attracting tourists, expats, and digital nomads. However, this growth brings challenges like gentrification and overtourism. Museums play a key role in preserving the city’s authenticity and engaging diverse audiences for sustainability and inclusion.
Joana Sousa Monteiro
Joana Sousa Monteiro has been director of the Museum of Lisbon since 2015. She was a museum adviser to the Lisbon Councillor for Culture (2010-2014) for the reprogramming of the local museums model. She was Assistant Coordinator of the Portuguese Museums Network, which established a new accreditation system for museums under the National Institute of Museums (2000-2010). Previously, she worked at the Institute of Contemporary Art (1997-2000) and the National Museum of Contemporary Art (1994) in the making of learning programmes and exhibitions. She holds a degree in Art History, an MA in Museology, and an MA in Arts Management, and has been a museum management teacher at NOVA University since 2013. Prior to being Co-Chair of the Strategic Plan Committee of ICOM (the International Council of Museums), she was a member of the Portuguese ICOM National Committee Board (2014-2016) and Chair of ICOM – CAMOC, the International Committee for the Collections and Activities of the Museums of Cities (2016-2022).